The battle
of the mobile phone companies tariffs in Tanzania is getting deadly. For us customers it
is good news actually but for the mobile companies it can be the reason behind
professionals living their companies to join opponents companies every day. Now
I don’t even know which company provides cheaper charges in terms of per
calling charges, SMS charges or even internet charges. Each and every day new package
is available wither is Zantel’s epiq nation or Tigo’s Mega
Boksi or Vodacom’s packages .  |
| Mwamvita Makamba (Vodacom) |
I remember
back in the days when Tigo come up with the extreme package for the first time
it was the coolest thing in the street for just 1500 Tanzanian shillings you
were able to talk for the whole day before 6:00 P.M in the evening. Actually
this is what people want, the ability to communicate at the cheaper costs and
rates. When Airtel Tanzania were launching their cheapest mobile internet tariff this year i remember my friend Dr. Aboud Jumbe posting in his wall on Facebook about it and exclaiming "game on it is time for the new challenge for the Tanzania mobile companies" Airtel revolutionized the mobile charges tariff in Bangalore by competing with their fistful rivals Vodafone in attaining the local market so has we expect they are doing the same in Tanzania.
When we are dwelling inside mobile technologies and USSD apps are being
made every day as to reach the goal of providing quality services through
mobile technologies the prior concern will be the ability of the users of the
technology to survive the costs and tariffs that comes with the technology.
I read the news yesterday about the
official launching of the Mobile ticketing in Dar es Salaam were by will be
able to book their tickets and do payments for their seats through their mobile
phones and areas specifically allocated for the services like payments of
electric bills and TV cables has been done recently. My main concern was on the
charges of the services since the charges are among the major factors for the
people to go for the service. Most of the time people would analyze the cost before
accepting the service.
Some successful projects like
HudumaFasta and others have tried to look closely into this. For the companies
looking to engage in the business the tariffs should be their main concern if
they want to reach more customers and make more money out of the business.