It’s amazing
when we see people utilizing the opportunity that lies in our communities. Most
of the people in East African local communities are looking for the local
contents sites to cover the sport news and events. The sites like futaa.com in Kenya
which currently have the Nigerian edition of the site have just saw the
opportunity and using it. There is a large population of the football enthusiast
communities who are looking for the local content and the number is increasing
every day.
When I reach
at the office on Monday morning, being a football fan myself I would like to
visit Soccernet.com or footyroom.com to preview the results of the last
night matches and to watch the highlights of the live games played yesterday.
But what if I want to watch or get the result of the game played at the local
fields in Tanzania, where should I go?
Some people have at least tried to give us the live updates and stories via their blogs. Sport blogs of Tanzania like shaffidauda.com or edgarkibwana.blogspot.com. The guys have been covering sports with the local contents or at least covering international sport with the local languages so that people they can understand have proven themselves to be very successful in terms of online business.
Some people have at least tried to give us the live updates and stories via their blogs. Sport blogs of Tanzania like shaffidauda.com or edgarkibwana.blogspot.com. The guys have been covering sports with the local contents or at least covering international sport with the local languages so that people they can understand have proven themselves to be very successful in terms of online business.
Hint:
Shafiidauda.com has more than 4,000,000 million page views approaching 4.5
million in few days to come. Shafii Dauda is just a Tanzania sport commentator
who becomes creative enough to realize the opportunity that lies on the online
Tanzanian sport community.
In reality people
are desperate for the local contents online wither its sport, recreation or
political site, believe me everything thing is on demand. All you have to do is
to be creative and give people what they want. The current post on
Shaffidauda.com is about Real Madrid losing to Getafe on the match played
yesterday. You can imagine how updated the blogger is. He is using the tool
that most of us we are having trouble to exploit “the local language”. He is using the Swahili slain in
which every youth in the street understand and seems to be cool for them to
read and interact with the blogs. Am sure the guy
is making good money out of his blogging business if not from the AdSense then
at least from the local ads he posted on his blog.
There is a big lesson to learn from
these guys. You can have your own startup which covers more than just E.A
football. You can cover other sports also so that you can get both, the traffic
of the football fans and the traffic from other sports fans.
I like futaa.com since the guys are
creative and they have the potential to grow. I remember one time I was doing
one project and I was about to embed their Tanzania Vodacom premier league
widget on my site since they allow you to just do that you just have to be
familiar with PHP little. Just think about
it, how many Tanzania would like to know the progress of their local leagues
without buying the newspapers on waiting for a radio station evening news to
ear yesterday sports results. The answer is many. So simply creating a sport
widget for the local league and embed it to your site can be a major source of
traffic to your website or blog. The opportunities are there for us to utilize.
Four
million and counting even I will be ready to advertise with your blog for my
local products.