The market
competition is immense, everyone want to be close to the customer as close as
they can get. The companies want to understand how the customers think before
they think about it. They want to deliver more so that they can survive the war
of the mobile phone companies.
Every mobile
company has a Twitter page and a Facebook group to interact with their
customers. The companies use these pages on the social networking sites to keep
in touch with their customers. Although sometimes it has been tough for the
admins of the group to deal with the angry customers directly but the technique
seems to be working for the companies.
“Nyie ni
wezi” Swahili for you guys are thieves; these are some of the users comments on these companies
social groups online. This was a furious customer complaining at the rate which
is charged one mobile service provider that they take more than what is written
on their plans. The admin was carefully on replying his comment and suggesting
him to come to their office for further clarification.
Most of the
time these groups are used for advertisement and campaigns for new products
which have been launched on the market like the recent gadget by Vodacom “the Vodacom Wi-Fi
router for multiple devices” has well promoted on their Facebook fan page.
This was the
commercial ad post on their wall about their new gadget released on the
Tanzania tech industry this month.
“Unaweza kujishindia Vodacom WiFi Router kwa kubofya link
hii http://bit.ly/ShDMpe
kisha fuata maelezo ya namna ya kushinda router hii.
WiFi Router ni kifaa kwa matumizi ya Intaneti..Modem ambayo ni wireless na yenye uwezo wa kuunganisha vifaa zaidi ya kimoja kwa matumizi ya Intaneti.
Unaweza kuunganisha simu, Computer, laptop, tablet na printer kwa wakati mmoja na kutumia Intaneti.
Furahia Miezi mitatu (3) ya Intaneti bure!
WiFi Router ni kifaa kwa matumizi ya Intaneti..Modem ambayo ni wireless na yenye uwezo wa kuunganisha vifaa zaidi ya kimoja kwa matumizi ya Intaneti.
Unaweza kuunganisha simu, Computer, laptop, tablet na printer kwa wakati mmoja na kutumia Intaneti.
Furahia Miezi mitatu (3) ya Intaneti bure!
Nunua Modem mpya ya Vodacom
kwa Tsh 30000 tuu!
Na upate miezi mitatu (3) BURE ya Intaneti yenye kasi na uhakika zaidi kutoka Vodacom
Piga *149*01#
Kazi ni Kwako”
Na upate miezi mitatu (3) BURE ya Intaneti yenye kasi na uhakika zaidi kutoka Vodacom
Piga *149*01#
Kazi ni Kwako”
The fun
pages have been used to attach the companies directly although some of the companies
have been struggling what to post when the advertisement isn't there. Some of them
have been engaging themselves in promoting community activities and promoting
social campaigns. It is a great move for the local mobile companies but still
there is a lot to offer to their customers especially in terms of service.