I don’t
think and I don’t know if its east but it is the only way the tech entrepreneurs
in Tanzania to create new opportunities and accept new challenges. It has been
very difficult to practice ICT entrepreneurship in Tanzania the main reason
being people are reluctant to become creative and create something new. People
are not ready to conduct some research online and see what others are doing
elsewhere in the world.
The
Tanzanian tech entrepreneurs are still sticking to the old fashioned way of
running their companies. From the services they provide, marketing skills,
client approach and even the way we ran our organizations. Every small startup
company want to do the exact same thing others are doing. For example if you
conduct a research on the Tanzania tech startups and small ICT business you
will find people doing the same thing Web designing, web hosting, domain customization
and creating cooperate emails then it’s done.
Over 50
percent of the tech companies available in Dar es Salaam are doing the same
kind of services how on earth do you expect your company to survive. Some of
the big boys in the Tanzania tech industry have been doing the same stuff for
years they have all the tenders and the potential to collect new bids.
It’s the time
you seat down a while and creating the idea first on what you want to do and
the approach you will use to survive in the thrilling Tanzania tech industry. There
are so many things which you can do and services which you can provide that
will make customers to flow in to your side simply because no one is offering
them.
A lot of
companies in Tanzania wright now are looking for experts to help them survive
with the change in trends of technologies. Companies are looking for experts
and consultation on cloud computing, social media, mobile computing and agile
systems development and so many other services and sometimes they have to pay a
lot of money to get someone from outside Tanzania to come and do the job.
Most of
the companies now in Tanzania are going mobile, they want to reach their
customers quickly and access them wherever they are so wither you have the
ability to create mobile website, USSD apps or even integrating financial
systems with mobile phones, you have a chance to start a company and offer
those services which are in really demand from the Tanzania cooperate industry.
You can even
decide to specialize in Cloud computing, managing cooperate files, making
backups of their records safe on their servers or online, enhancing their
security and allow them to share the files in the most efficient and flexible
way. Starting a cloud computing company is not that much expensive you can
offer the services using the third party company to store the files. These are
just examples there is a lot of tech ideas available online before you start
your company think about an innovative idea that can make you compete and
survive in the industry.
You can
start by checking what the neighboring countries are doing the go to the
services that tech companies in Asia and Europe that they offer and slowly
start to implement in your organization or company. You must know it is not
about what you offer it is about what the client want and if you can deliver it
the wright way.
Jumanne
Mtambalike
TECH360
Correspondent